Most scaling businesses don't fail because of lack of demand. They stall because margin isn't visible, sales over-promises and ops absorbs the pain, cash feels tighter despite revenue growth and the founder is still the decision bottleneck.
We do something different. A COO and CRO embedded inside your business for 12 weeks, not advising from the outside, doing the work alongside your team.
We install financial visibility, commercial discipline, operational structure, and clear ownership so the business runs a weekly performance rhythm without us in the room.
When we leave, the business runs without us. And without you in every decision.
Commercial without operational creates problems. Operational without commercial creates stagnation. You need both, most providers give you one.
You know what changes, when, and what done looks like. No open-ended engagements, no moving goalposts.
When we go, your business runs on structure, clear ownership, and the right habits, not founder instinct and not us. That's the point.
“Sam made an immediate and lasting impact on ERE, bringing clarity, structure, and calm leadership at a pivotal point in our growth. He strengthened our commercial function, rebuilt confidence across the team, and left the business in a stronger, more aligned position for the future.”
“Sam embedded himself into our business quickly, delivering no-nonsense insight and implementing changes that drove a clear uplift in motivation and performance. I wouldn’t hesitate to recommend him to any leader looking to elevate team results.”
“Unlike traditional consultants, Sam became a genuine part of our team, understanding our challenges and driving meaningful change fast. His approach transformed our mindset and directly improved sales performance and results.”
Most businesses don't struggle because of lack of demand. They struggle because delivery, cost, and margin haven't kept pace with growth. We fix how the business operates and how it performs commercially — at the same time.
Both. You can't fix commercial performance without fixing how the business operates, and operational changes that don't improve margin aren't worth making. Catalyst 12 addresses both because you can't have one without the other.
Consultants diagnose and recommend. We embed and do. We work inside the business to identify what's holding performance back, make the changes in real operating conditions, and leave when it's running properly. No long reports. No handover decks. Actual work.
It means we focus on how work flows through the business, where time, cost, and effort are being wasted, where accountability is unclear, where revenue exists but margin doesn't, and where every decision is still landing at the top. Every change is assessed against commercial impact, not just operational tidiness.
Yes. Every business at this stage faces the same core problems — regardless of sector. The diagnostic is the same. The execution is tailored to each business.
Stay close without being overloaded. We need leadership to set commercial priorities, make decisions when they're needed, and remove blockers. The programme works best when the leadership team is engaged and decisive — not hands-off and not in every meeting.
No. The business keeps running throughout. Changes are prioritised by commercial impact, speed to value, and the ability to implement without destabilising delivery. The aim is to improve performance while the business is still operating, not after it's been paused.
It varies by business, but the consistent outcomes are clearer ownership, better margin visibility, more reliable delivery, and faster decision-making at the right level. By Week 12 the business is easier to run and more commercially effective.
The business runs without us. Documented processes your team understands, clear alignment between operations and commercial goals, and no dependency on Catalyst 12. We're designed to make ourselves redundant.
ixed and transparent. It reflects the size and complexity of the business, the operational and commercial challenge, and the outcomes being targeted. Priced against value delivered, not time spent.
It starts with a conversation. If the business needs stronger execution, clearer structure, and better commercial and operational performance — Catalyst 12 is likely a good fit. If it isn't, we'll be straight about that.
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