Services

Fractional CRO and COO engagements. Built to deliver, designed to leave.

We started with a fixed 12-week sprint. Then we listened. Some businesses need four weeks. Some need twelve. Some need us for a year. The engagement bends around the work. Not the other way round.

Step Zero · Always Free

Four hours inside your business. A full written diagnostic. Zero obligation.

Every engagement starts the same way: Sam and Phil come to you for a four-hour deep-dive. We look at the commercial side, the operational side, and the founder-side. Then you get a full written diagnostic report with prioritised actions and deliverables. You keep the report whether we work together or not. Nobody else in the market does this at this level of detail.

Book the Diagnostic
Catalyst12 inside a client business Inside the room
Three ways to work with us

Sprint. Retainer. Project. You pick the shape.

01 · The Embedded Sprint

4, 8 or 12 week reset.

Both Sam and Phil embedded full-time. Diagnosis, delivery and a full handover. Built for businesses that need to move fast across commercial and operational priorities at the same time.

What you get:

  • Commercial truth: pipeline, pricing, margin, forecast accuracy
  • Operational truth: capacity, delivery, rework, process gaps
  • Target operating model designed and installed live
  • Dashboards, pricing rules, SOPs and accountability structures built and running
  • Full handover to your team. We step away. That was always the plan.
02 · Advisory Retainer

Monthly, rolling. 6-12 months.

Senior leadership presence through a longer period without the cost or commitment of two permanent CRO and COO hires. Often follows a sprint. Projects work then we stay on as middle management or C-suite.

What you get:

  • Monthly retained time across commercial and operational workstreams
  • Board-level support, forecast reviews, pipeline health
  • Ongoing playbook iteration as the business scales
  • Stakeholder coaching. Your middle managers and C-suite in training
  • Sits below the line in your P&L. Can offset your corporation tax bill.
03 · Ad Hoc Project

Scoped around a single brief.

A transition period. A leadership gap. A defined piece of work. A commercial rebuild. A post-acquisition integration. Whatever the brief, we flex the engagement around it.

What you get:

  • Post-acquisition integration and 90-day operational reset
  • Pipeline and pricing rebuild before a board meeting or raise
  • Interim CRO or COO cover during a hire
  • Exit-readiness foundations: documented process, margin visibility, buyer-proof data
  • Scoped diagnostic with written remediation plan, outside the free 4-hour version
The Approach

Diagnose. Design. Embed. Handover.
Wins delivered.

The same four-phase approach underpins every engagement, plus a measurable outcome. The timeline compresses or expands depending on the shape.

01 · DIAGNOSE
Early weeks

Establish the truth.

Pipeline truth. Margin truth. Delivery truth. No opinions. Just facts from real data and real conversations with your team.

02 · DESIGN
Early-mid

Build the operating model.

Playbooks, pricing rules, dashboards, SOPs, KPI ownership maps. The structural layer your business has been missing.

03 · EMBED
Mid-late

Live implementation.

Both of us inside the business. Commercial and operational running together. Friction surfaced, decisions made, discipline installed.

04 · HANDOVER
Final weeks

Step away.

The team owns it. The playbooks are live. Your business runs without us. And without everything coming back to you.

05 · WINS DELIVERED
The outcome

Measurable results.

Margin recovered. Forecast accuracy installed. Leadership time reclaimed. A business that runs, scales, and no longer depends on you.

How we scope

Every engagement is quoted after the diagnostic.

No menu. No packages. No published rate cards. We go into your business for four hours, free, and come out with a shape, a scope and a price that matches the actual work. You agree, or you don't. That's the whole transaction.

Priced for the outcome

Not the hours. We quote what the work is worth to your business, scoped against what the diagnostic surfaces.

Transparent on scope

Deliverables are listed. Milestones are listed. If something falls outside the scope mid-engagement, we tell you before we do it.

Often recouped fast

Most sprints pay for themselves inside the first 90 days through margin recovery alone. We will show you where we expect that to come from.

Book the Free Diagnostic
Still figuring out the shape

That is what the diagnostic is for.

Four hours. Both of us. In your business. Report delivered. No pressure to continue.

Book a Discovery Call